Services
Helping tech companies in Utah and beyond sharpen positioning, launch products, and accelerate revenue
Positioning Foundations
Clarity on who you serve, why you win, and how to tell your story.
Stakeholder and customer interviews
ICP definition and segmentation
Messaging hierarchy and value propositions
Sales narrative + one-pagers
Timeline: 2-3 weeks
Ideal for Utah startups needing investor-ready messaging or scale-ups entering a new market.
Take your product to market with clarity and confidence.
Story, demo flow, and value proof
Website copy draft & core collateral
Channel plan + RevOps KPI alignment
Sales enablement session + talk track
Timeline: 4–8 weeks
Designed for SaaS companies in fast-moving ecosystems preparing for major launches or expansions.
Product Launch Acceleration
Senior product marketing leadership without the full-time overhead.
Backlog & roadmap storytelling
Pricing & packaging experiments
Sales & analyst enablement
Launch calendar orchestration
Engagement: 1–2 days/week
Perfect for companies that need hands-on execution + strategic guidance while building their in-house marketing team.
Strategic Product Marketing Support
Every company is different.
Sometimes the best solution doesn’t fit neatly into a package. I’d be happy to work with you to create a plan tailored to your needs.
Is a fractional consultant right for your team?
Sometimes you don’t need a full-time hire or an agency. You just need focused expertise to help your team move faster.
Criteria | Fractional Consultant | Full-Time PMM | Agency |
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Cost | $6K–$12K/month, flexible | $150K–$180K/year + benefits | $20K+/month retainers |
Speed | Kickoff in 1–2 weeks | 3–6 months hiring cycle | Varies, often slower onboarding |
Expertise | Hands-on GTM + SaaS leadership | Depends on hire, ramp often required | Generalist team, not always SaaS-focused |
Flexibility | Scale up/down with needs | Fixed role with limited flexibility | Rigid scope and change fees |
Focus | Aligned to ICP, launches, revenue | Broader internal priorities | Shared across many clients |
Why work with me?
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Proven Growth
Helped scale ARR from $10M → $165M+ at a hypergrowth SaaS platform.
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Local + Global
Based in Utah, with experience leading GTM motions across global markets.
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Hands-On
I don’t just advise; I create frameworks, assets, and enablement teams actually use.
Serving Utah and beyond.
While I partner with SaaS companies nationwide, I’m especially passionate about supporting the Salt Lake City and Silicon Slopes tech ecosystem. Whether you’re an early-stage startup, a growth-stage scale-up in Lehi, or a venture-backed SaaS company in downtown SLC, I bring the frameworks, tools, and execution to help you win.
Get in Touch
Every company’s growth story is different. Let’s connect and see how I can help you write the next chapter.