Services

Helping tech companies in Utah and beyond sharpen positioning, launch products, and accelerate revenue

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Positioning Foundations

Clarity on who you serve, why you win, and how to tell your story.

  • Stakeholder and customer interviews

  • ICP definition and segmentation

  • Messaging hierarchy and value propositions

  • Sales narrative + one-pagers

Timeline: 2-3 weeks

Ideal for Utah startups needing investor-ready messaging or scale-ups entering a new market.

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Take your product to market with clarity and confidence.

  • Story, demo flow, and value proof

  • Website copy draft & core collateral

  • Channel plan + RevOps KPI alignment

  • Sales enablement session + talk track

Timeline: 4–8 weeks

Designed for SaaS companies in fast-moving ecosystems preparing for major launches or expansions.

Product Launch Acceleration

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Senior product marketing leadership without the full-time overhead.

  • Backlog & roadmap storytelling

  • Pricing & packaging experiments

  • Sales & analyst enablement

  • Launch calendar orchestration

Engagement: 1–2 days/week

Perfect for companies that need hands-on execution + strategic guidance while building their in-house marketing team.

Strategic Product Marketing Support

Every company is different.

Sometimes the best solution doesn’t fit neatly into a package. I’d be happy to work with you to create a plan tailored to your needs.

Is a fractional consultant right for your team?

Sometimes you don’t need a full-time hire or an agency. You just need focused expertise to help your team move faster.

Criteria Fractional Consultant Full-Time PMM Agency
Cost $6K–$12K/month, flexible $150K–$180K/year + benefits $20K+/month retainers
Speed Kickoff in 1–2 weeks 3–6 months hiring cycle Varies, often slower onboarding
Expertise Hands-on GTM + SaaS leadership Depends on hire, ramp often required Generalist team, not always SaaS-focused
Flexibility Scale up/down with needs Fixed role with limited flexibility Rigid scope and change fees
Focus Aligned to ICP, launches, revenue Broader internal priorities Shared across many clients

Why work with me?

  • Proven Growth

    Helped scale ARR from $10M → $165M+ at a hypergrowth SaaS platform.

  • Local + Global

    Based in Utah, with experience leading GTM motions across global markets.

  • Hands-On

    I don’t just advise; I create frameworks, assets, and enablement teams actually use.

Serving Utah and beyond.

While I partner with SaaS companies nationwide, I’m especially passionate about supporting the Salt Lake City and Silicon Slopes tech ecosystem. Whether you’re an early-stage startup, a growth-stage scale-up in Lehi, or a venture-backed SaaS company in downtown SLC, I bring the frameworks, tools, and execution to help you win.

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Get in Touch

Every company’s growth story is different. Let’s connect and see how I can help you write the next chapter.